Nah, this shit is fucking witchcraft. It's mad what science can do these days.
It's a hair loss concealer product which comes in a powder, you shake it onto the thinning part of your hair and it makes little fibres which connect to your existing hair with static and make new hair thus creating volume so it looks like you've got a full head of hair.
My dad just came home with it, was dying with laughter thinking he should just let go. Literally 20 seconds later my man had a full head of hair, it's mad.
Might have to teef it for my hairline